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Satmetrix Net Promoter Industry Benchmarks

The Satmetrix Net Promoter Industry Reports were developed to help companies benchmark their Net Promoter Score (NPS) relative to other companies in their industry. The reports cover major providers of consumer products and services in a variety of industry sectors, and include analysis of key attributes that drive NPS for each company. Data for the 2009 reports were collected in Q4 2008 with U.S. consumers.



Financial Services - Banking: Net Promoter data on the following 14 financial institutions covering their consumer banking services: Bank of America, Chase, Citigroup, Citizens Bank, Fifth Third Bank, HSBC Bank, National City, Regions Bank, SunTrust Bank, U.S. Bank, USAA, Wachovia, Washington Mutual, Wells Fargo.

$995 | Table of Contents | Purchase Report  


Financial Services – Brokerage & Investments: Net Promoter data on personal brokerage and investment services for the following 7 companies: Charles Schwab, E*TRADE, Fidelity, Merrill Lynch, Morgan Stanley, Smith Barney, TD Ameritrade.

$495 | Table of Contents | Purchase Report  


Financial Services - Credit Cards: Net Promoter data on the following 10 financial institutions, with ratings for their branded credit card offerings for consumers: American Express, Bank of America, Capital One, Chase, Citigroup, Discover Card, U.S. Bank, USAA, Washington Mutual Bank, Wells Fargo.

$695 | Table of Contents | Purchase Report   


Computer Hardware: Net Promoter data on the following 9 manufacturers of personal computer products including PCs, laptops, and handheld devices: Acer, Apple, Dell, eMachines, HP, Lenovo, RIM / Blackberry, Sony, Toshiba.

$695 | Table of Contents | Purchase Report   


Consumer Software: Net Promoter data on 5 companies licensing software to consumers: Adobe Systems, Intuit, McAfee, Microsoft, Symantec. 

$350 | Table of Contents | Purchase Report


Online Shopping: Net Promoter data covering the online shopping services of the following 11 companies: Amazon.com, Barnes & Noble (bn.com), Best Buy, Costco.com, eBay, Expedia, Google Shopping, Overstock.com, Target.com, Travelocity, Walmart.com

 $795 | Table of Contents | Purchase Report


Online Search and Information: Net Promoter data covering 9 online search and information websites: AOL, Craigslist, Facebook, Google, MSN, Myspace, Wikipedia, Windows Live (live.com), Yahoo!

 $695 | Table of Contents | Purchase Report


Telecom - Cellular Phone Service: Net Promoter data for 8 companies providing mobile phone service to consumers: Alltel, AT&T, Sprint Nextel, T-Mobile, Tracfone, U.S. Cellular, Verizon, Virgin Mobile.

$595 | Table of Contents | Purchase Report    


Telecom - Internet Service Providers: Net Promoter data on the following 9 telecommunications companies offering internet/broadband access to consumers: AOL, AT&T, Charter Communications, Comcast, Cox Communications, Earthlink, Qwest, Road Runner/Time Warner, Verizon.

$695 | Table of ContentsPurchase Report  


Telecom - Cable TV: Net Promoter data on 8 telecommunications companies relative to their provision of cable or direct television access to the home, including: Cablevision, Charter Communications, Comcast, Cox Communications, DIRECTV, DISH Network, Time Warner Cable, Verizon FiOS.

$595 | Table of Contents | Purchase Report  


Telecom - Local & Long Distance: Net Promoter data covering 8 local and long-distance telephone service providers: AT&T, Charter Communications, Comcast, Cox Communications, Qwest, Time Warner Cable, Verizon, Vonage.


$595 | Table of Contents | Purchase Report  



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