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How Companies are Using Cross-Cultural Benchmarks to More Accurately Measure Net Promoter Scores®

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Dr. Vince Nowinski, Director of Methodology at Satmetrix, discusses how companies are using cross-cultural benchmarking to gain a clearer insight into the drivers of Net Promoter on a global scale. In this session, he shares data points from the Satmetrix multi-cultural benchmarks for Americas, EMEA, and Asia regions.

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