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Creating the Ultimate Customer Experience

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Combining key lessons learned from speaking with more than 80 companies for the book Answering the Ultimate Question and her extensive experience advising companies on how to create loyal customers and leverage your most NetWorked Promoters, Dr Laura Brooks will share her insights on what are the best practices companies are taking to achieve their goals. Dr. Brooks will explore the Net Promoter Operating Model as a vehicle for creating a customer centric DNA that reduces churn, improves repurchase and increases referrals.

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