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Proactive Support - Drives Net Promoter and Improves Customer Loyalty

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The experience that Service & Support organizations provide continues to have a tremendous impact on overall Net Promoter Score. With word-of-mouth driving both customer referrals and new "Web 2.0 Communities" now enabling collaborative discussion with customers, Service & Support organizations are at the forefront of creating promoters and driving corporate growth. Experts from the Service & Support industry will discuss how to transform your organization from a focus on "service events" to become more proactive as a true customer advocate.

Join our topic experts, John Fronius (Vertical Reach Solutions) and Steve Bernstein (Director of Solutions Marketing, Satmetrix) on June 25 as we bring industry experts to discuss how to leverage your position and move from "service events" thinking into a proactive customer advocate.

Along the way we'll discuss:

benefits of using customer feedback to validate your investment decisions
tapping your customer community to help prioritize best opportunities
how to leverage your existing "Support Portal" as the strategic voice-of-the-customer hub to prioritize the right investments across the enterprise that improve NPS