Satmetrix Press Release
Inaugural Net Promoter® Customer Loyalty Conference Announced for New York, January 31, 2007
Loyalty Experts and Leading Companies Meet to Share Best Practices
FOSTER CITY, Calif., — November 27, 2006 — On January 31 and February 1, 2007, Satmetrix Systems will sponsor the first annual Net Promoter® Conference in New York. This intensive one-and-a-half day conference is designed for business leaders responsible for improving customer loyalty and revenue growth, with specific breakout tracks for business-to-business and consumer companies.
Interest in the Net Promoter Score as an overall measure of customer loyalty has grown rapidly since the publication of “The Ultimate Question,” the most recent best-selling book by business loyalty expert and Bain Fellow, Fred Reichheld. Satmetrix co-developed the Net Promoter metric with Mr. Reichheld, and has been actively involved in educating business markets on the use of Net Promoter and helping companies implement it within their operations.
The conference features industry practitioners who have applied Net Promoter to improve customer loyalty across a broad range of industries, such as information services, financial services, telecommunications, equipment leasing, real estate, and software. Loyalty experts and academics will also share their experience and recent research on subjects related to customer loyalty. Current speakers include:
Industry Loyalty Leaders:
- Laura DeSoto, Senior Vice President, Experian
- Hooman Hakami, VP & GM, Global Services, GE Healthcare
- George Hofheimer, Director of Research, Filene Research Institute
- Dr. Raimund Schmolze, VP Customer Insights, T-Mobile International
- Simon Lyons, Global Head of Marketing & Communication, Aggreko Plc
- Joe Durzo, SVP & Chief Learning Officer, Archstone-Smith
- Barry Saik, VP of Product Management, Intuit
Loyalty Experts and Researchers:
- Fred Reichheld, Bain Fellow and author of “The Ultimate Question”
- Das Narayandas, Professor of Business Administration, Harvard Business School
- Laura Brooks, Net Promoter co-developer and VP of Consulting & Methodology, Satmetrix
- Ralph Oliva, Director, Institute for the Study of Business Markets, Penn State University
- Rob Markey, Head of Customer Strategy & Marketing Practice, Bain & Company
“Net Promoter has moved from a metric to a management discipline of market leaders,” said Richard Owen, chief executive officer of Satmetrix. “We are pleased to host the inaugural Net Promoter Conference as it combines thought leadership with real world case studies from companies who have used Net Promoter to achieve business success.”
When: January 31 and February 1, 2007
Where: Jumeirah Essex House Hotel, New York, NY
To Register: This conference is exclusively for companies implementing or considering Net Promoter in their business. To request an invitation, visit www.netpromoter.com/np_conference
About Satmetrix Systems
Satmetrix Systems is the leading global provider of on-demand software applications and consulting services to measurably improve customer loyalty. The companys solutions support enterprise-level deployments to gather trustworthy data on customer experience, derive actionable insights, and integrate this information into the daily work flow of employees throughout the organization. Satmetrix co-developed the Net Promoter® customer loyalty metric with Fred Reichheld, noted loyalty expert and Bain Fellow. The company has deployed more than 700 enterprise solutions in 40 languages. For more information visit www.satmetrix.com, or call 1-650-227-8300 in the US or +44 (0) 845 371 1040 in the UK and Europe.