Satmetrix Press Release
Satmetrix announces that CA Chooses Its CEM Solutions to Drive Enhanced Customer and Partner Experience
FOSTER CITY, Calif., — March 28, 2006 — Satmetrix Systems, Inc., the leading global enterprise customer experience management (CEM) company, today announced that CA (NYSE: CA), one of the world's largest information technology (IT) management software companies, will adopt the Satmetrix CEM solution as part of an overall plan to enhance relationships with customers and partners.
Satmetrix CEM applications will enhance CAs understanding of customer and partner relationships by identifying key metrics and by utilizing Satmetrixs vast expertise in measuring, tracking and improving the total customer experience.
“Customer loyalty is critical to CA’s success, because it optimizes the lifetime business value of our customer relationships, enhances our ability to capture new business, and validates the value we deliver to the marketplace,” said Jeanne Schulte, vice president of client relations for CA. “By more effectively mining customer and partner feedback, the Satmetrix applications will enable us to enhance the customer’s experience across the organization, from product development and marketing through sales and technical support.”
CA serves more than 98 percent of the Global 1000® companies, as well as government agencies, educational institutions and thousands of other customers large and small in diverse industries worldwide. The company helps customers improve business performance by unifying and simplifying the management of their enterprise IT environments.
“We are very impressed with CA's ongoing dedication to understanding its customers’ and partners’ needs,” said Peter Van Houten, vice president, field operations for Satmetrix Systems. “CA is making a concerted effort to provide its customers and partners with the best experience possible.”
About Satmetrix
Satmetrix Systems, Inc., headquartered in Foster City, Calif., is the leading global enterprise customer experience management (CEM) company. Satmetrix Systems enables organizations to achieve profitable growth by improving customer retention, increasing levels of satisfaction, and enhancing customer experience. The company puts real time, actionable information from an organizations customers direct to the right people in the organization, fast. Satmetrix Systems also provides industry thought leadership; it developed the Net Promoter® metric with Fred Reichheld, Bain Fellow and director emeritus. For more information about Satmetrix Systems, please call 650-227-8300 or visit www.satmetrix.com.