December 11, 2008
NPS book explains the process practically, The Wise Marketer
December 4, 2008
Net Promoter 'not in competition with MR', Research Magazine
October 30, 2008
Say What? How Customer Word of Mouth Impacts the Bottom Line, 1 to 1
October 30, 2008
Personalize the Message, CRM
October 28, 2008
Improving the Customer Experience
October 27, 2008
Aligning with the Customer: Transforming Organizations to Improve Customer Experience
September 30, 2008
CMO Ranks Home Depot Tops In Customer Experience
September 11, 2008
Customer Loyalty Is the Goal
August 8, 2008
Creating a Brand-Based Community
June 9, 2008
Measure for the C-suite
Executives seek better metrics to justify marketing budgets
April 4, 2008
The Wise Marketer, thewisemarketer.com
March 31, 2008
Press Release News, PR News
March 27, 2008
Satmetrix Study Finds Financial Impact of Positive, Negative WOM, WOMMA
February 08, 2008
Sage Software Provides Systems and Services to Thousands of Medical Practices, HIStechReport
December 29, 2008
Behind the Scenes at Net Promoter Miami, InfoWorld
December 17, 2007
Can't Get No Satisfaction (Anywhere Else), Credit Union Journal
April 6, 2006
How to Conduct an Interactive Survey..., Marketing Sherpa
February 2006
Geeks in Toyland, WIRED
September 1, 2005
The Only Question that Matters, CNN Money
Featured News
CNBC's Business of Innovation series showed how LEGO's use of Adaptive Conversation technology from Satmetrix (formerly Informative) led to one of its most successful product launches.
